Our Approach
Horses, Courses, & Jockeys
The old saying goes "private equity is about horses, courses, and jockeys". The horse is the company, the course is the strategy, and the jockey is the CEO. A typical private equity firm spends almost all of its time searching for the fastest horse (the best business). The jockey is often an afterthought.
We take a different approach.
We find the jockey first, then work together to find a great horse and set the course. SPUR's CEOs are reliable, decisive, gritty leaders who are equally comfortable in the boardroom as they are on the front line. We understand that respect must be earned every day, and that success is more than just a financial outcome.
We believe great things happen when the right jockey takes the reins of the horse they were meant to ride.